--- title: Bruce Fox Blog (14) description: "Get insights, tips, ideas, & more \"edu-tainment\" by reading our blog here... (14)" --- [![Custom Awards & Branded Displayable Products](https://info.brucefox.com/hubfs/Brucefoxapril2016_Theme/Images/logo-1.png)](http://brucefox.com/) Custom Awards & Branded Displayable Products [Interested in a career at Bruce Fox?](http://brucefox.com/careers) - [Home](http://brucefox.com/) - About - [Who We Are](http://brucefox.com/who-we-are/) - [The Bruce Fox Story](http://brucefox.com/about-2/bruce-fox-story/) - [Did You Know?](http://brucefox.com/about-2/faq/) - [What We Do](http://brucefox.com/why-bruce-fox/what/) - [What We Make](http://brucefox.com/our-capabilities/product-applications/) - [Support Services](http://brucefox.com/our-capabilities/support-services/) - Products - Bruce Fox Custom - [Bruce Fox Portfolio (Interactive)](http://fliphtml5.com/jmiqz/wwnl) - [Bruce Fox Portfolio (PDF)](https://brucefox.com/custom-awards-portfolio/) - DYR Stock Solutions - [2019 DYR Collection](https://dyr.brucefox.com/) - [ESP Product Search](http://mydyr.com/) - [2019 DYR Catalog (PDF)](https://brucefox.com/dyr-catalog-pdf/) - [DYR Catalog (Interactive)](http://online.fliphtml5.com/jmiqz/qmxk/) - [The Drinkwell](https://brucefox.com/new-drinkwell/) - [The Box](https://brucefox.com/box/) - [Signage & Lobby Art](https://brucefox.com/signage-lobby-art/) - Distributor Tools - [Why Bruce Fox? (Video)](https://brucefox.com/bruce-fox-trailer/) - [Who Needs Recognition?](https://brucefox.com/who-needs-recognition/) - [What To Ask Your Client](https://brucefox.com/ask-your-client/) - [When Is An Award Effective?](https://brucefox.com/custom-award-effective/) - [Where Are The Opportunities?](https://brucefox.com/opportunities-for-custom-awards/) - [Why Sell Custom Awards?](http://brucefox.com/why-bruce-fox/why/) - [Action Request Form](https://brucefox.com/action-request-form/) - How Are Awards Used? - [How Custom Awards And Displayable Products Are Used Slideshare](https://brucefox.com/how-custom-awards-and-displayable-products-are-used/) - [Product Application Flyers](https://brucefox.com/product-application-flyers/) - Getting Started - [Contact Us](http://brucefox.com/contact-us/) - [Questions For You](https://brucefox.com/custom-awards-solutions/) - [Become a Bruce Fox Distributor](https://brucefox.com/become-a-distributor/) - [Current Job Openings](https://brucefox.com/career-opportunities/) - [The Fine Print](https://brucefox.com/fine-print/) - [![](https://info.brucefox.com/hubfs/Brucefoxapril2016_Theme/Images/Blog.jpg)](https://info.brucefox.com/blog) - [![](https://info.brucefox.com/hubfs/Brucefoxapril2016_Theme/Images/Twitter.jpg)](https://twitter.com/brucefoxinc) - [![](https://info.brucefox.com/hubfs/Brucefoxapril2016_Theme/Images/facebook.jpg)](https://www.facebook.com/BruceFoxInc/) - [![](https://info.brucefox.com/hubfs/Brucefoxapril2016_Theme/Images/linkedin.jpg)](https://www.linkedin.com/company/bruce-fox-inc.) - [![](https://info.brucefox.com/hubfs/Insta%20logo.jpg)](https://www.instagram.com/brucefox_inc/) # Bruce Fox Blog ## [New Year, New Sales Tactics](https://info.brucefox.com/blog/new-year-new-sales-tactics) Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Jan 2, 2018 8:05:00 AM - [Tweet](https://twitter.com/share) [![New Year, New Sales Tactics](https://info.brucefox.com/hubfs/Stock%20images/1%20Year%20=%20365%20Opportunities%20written%20on%20desert%20road.jpeg)](https://info.brucefox.com/blog/new-year-new-sales-tactics) Estimated read time: 13 minutes --- You hear it every year, “What’s your New Year’s resolution?” Then people stammer out something that they want but will only half-heartedly try for. Do you know how much the gym is flooded in January, but yet it goes back to normal just a few months later? Maybe a few people will stick it out and succeed, but the majority of people give up. So rather than giving you another useless New Year’s resolution and try to inspire you to do something that will never become a habit (which is what is needed to succeed in one of those resolutions), we will give you something to try, to experiment with. Because let’s be honest, that’s what the New Year is about. Trying out new things, keeping what we want and discarding the unpleasant. [Read More](https://info.brucefox.com/blog/new-year-new-sales-tactics) 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/new-year-new-sales-tactics#comments-listing) Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors) ## [Behind the Fox: An Insight Into What We Do For the Holidays](https://info.brucefox.com/blog/behind-fox-insight-holidays) Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Dec 26, 2017 7:54:00 AM - [Tweet](https://twitter.com/share) [![Behind the Fox: An Insight Into What We Do For the Holidays](https://info.brucefox.com/hubfs/Blog_Images/Behind%20the%20Fox_What%20We%20do%20for%20the%20Holidays/2016%20Bruce%20Fox%20Holiday%20Party.png)](https://info.brucefox.com/blog/behind-fox-insight-holidays) Estimated read time: 4 minutes --- Let’s be honest, from Thanksgiving until early January, the holiday spirit chases you down and tackles you. From sugarplum fairies dancing in your head to the barrage of “holiday sales,” you’re going to be hearing about the holidays no matter where you go. Well, let us take a moment to jump on that bandwagon. Not the “sales” portion, but the goodwill towards men and cheerful spirit. We want to bring out the humanity behind the fox logo. Yes, there are real humans, even craftsman, behind that big blue fox. We wanted to share with you what we do for the holidays. [Read More](https://info.brucefox.com/blog/behind-fox-insight-holidays) 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/behind-fox-insight-holidays#comments-listing) Tags: [Bruce Fox](https://info.brucefox.com/blog/topic/bruce-fox) ## [Santa Is Magical but Not Perfect](https://info.brucefox.com/blog/santa-magical-not-perfect) Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Dec 19, 2017 8:33:00 AM - [Tweet](https://twitter.com/share) [![](https://info.brucefox.com/hubfs/Stock%20images/3D%20Santa%20carrying%20a%20heavy%20gift%20sack%20-%20isolated%20over%20white%20background.jpeg)](https://info.brucefox.com/blog/santa-magical-not-perfect) Estimated read time: 5 minutes --- Santa is a magical being. He can survive in the frozen tundra, can deliver presents all over the world in one night, and is able to check that infinitely long list of who is naughty or nice *twice*. Santa is amazing – he is a parent’s favorite person, and their worst nightmare (no one can compete with Santa’s reputation and deep pocketbook). Santa and his elves work tirelessly on making toys all year. [Buddy the Elf told us all about the elf life](https://youtu.be/FQ7bmbmlFnU), remember? They make stuffed animals, rocking horses, and so much more. So, Santa and his elves can make anything, right? [Read More](https://info.brucefox.com/blog/santa-magical-not-perfect) 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/santa-magical-not-perfect#comments-listing) Tags: [Benefits for the distributor](https://info.brucefox.com/blog/topic/benefits-for-the-distributor) ## [How We Know That You Don’t Know What the H\*ll You’re Doing](https://info.brucefox.com/blog/how-we-know-that-you-dont-know-what-youre-doing) Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Dec 12, 2017 8:21:00 AM - [Tweet](https://twitter.com/share) [![How We Know That You Don’t Know What the H*ll You’re Doing | Supplier ADvice to Promo Product Distributor](https://info.brucefox.com/hubfs/Stock%20images/Confused%20boy%20with%20a%20laptop%20computer%20-%20isolated%20over%20a%20white%20background.jpeg)](https://info.brucefox.com/blog/how-we-know-that-you-dont-know-what-youre-doing) Estimated Read Time:  13 minutes ---   In the last 48 hours, we have received countless emails. Everything from the 6 PPAI and ASI promotional emails we get per day to typical spam, while other emails are relevant to current projects or are leads. Then there are the emails that go down a rabbit hole that makes you wish you could be on whatever Lewis Carroll had. What emails are these? Don’t worry; we can give you examples because we have emails like these metaphorically piling up to our eyeballs. [Read More](https://info.brucefox.com/blog/how-we-know-that-you-dont-know-what-youre-doing) 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/how-we-know-that-you-dont-know-what-youre-doing#comments-listing) Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors) ## [Getting Into the DNA of a Brand](https://info.brucefox.com/blog/getting-into-the-dna) Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Dec 5, 2017 8:00:00 AM - [Tweet](https://twitter.com/share) [![Getting Into the DNA | Promotional products marketing](https://info.brucefox.com/hubfs/Stock%20images/A%20little%20baby%20on%20sheet%20in%20his%20bed%20room.jpeg)](https://info.brucefox.com/blog/getting-into-the-dna) Estimated Read Time: 7 minutes --- ## True or False: Promotional products are a form of advertisement or marketing. If you said false, then you have two options. 1. You can click off this article and read something that aligns more with your views. 2. You can read on with an open mind. [Read More](https://info.brucefox.com/blog/getting-into-the-dna) 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/getting-into-the-dna#comments-listing) Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors) ## [Recognizing Employees While “Incentive” Gifts Wash Away](https://info.brucefox.com/blog/recognizing-employees-while-incentive-gifts-wash-away) Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Nov 28, 2017 6:59:00 AM - [Tweet](https://twitter.com/share) [![Recognizing Employees While “Incentive” Gifts Wash Away](https://info.brucefox.com/hubfs/Stock%20images/big%20sea%20wave%20on%20a%20windy%20day%20-%20good%20for%20surfing.jpeg)](https://info.brucefox.com/blog/recognizing-employees-while-incentive-gifts-wash-away) Estimated Read Time: 7 minutes --- ASI recently published [an article about how a proposed provision could hurt incentive award sales](https://www.asicentral.com/news/newsletters/promogram/november-2017/proposed-federal-provision-could-hurt-sales-of-incentives-awards/). It discusses that to offset the costs of tax cuts, advertising specialties like awards and incentives are under fire. The new provision would consider achievement awards for safety and service awards as income for employees, making them taxable revenues. This will also limit the employer’s ability to write off awards for tax deductions. This will certainly raise federal revenues, but this will significantly hurt portions of the promotions industry. [Read More](https://info.brucefox.com/blog/recognizing-employees-while-incentive-gifts-wash-away) 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/recognizing-employees-while-incentive-gifts-wash-away#comments-listing) Tags: [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors) ## [Oops, You Did It Again](https://info.brucefox.com/blog/oops-you-did-it-again) Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Nov 21, 2017 7:45:00 AM - [Tweet](https://twitter.com/share) [![oops you did it again | How you are losing clients by not selling custom](https://info.brucefox.com/hubfs/Stock%20images/Young%20beautiful%20woman%20with%20facial%20expression%20of%20surprise%20standing%20over%20gray%20background.%20Wearing%20in%20trendy%20black%20dress%20and%20glasses.%20Looking%20at%20the%20camera.jpeg)](https://info.brucefox.com/blog/oops-you-did-it-again) Estimated read time: 5 minutes --- Oops, you lost another client. You turned your back on a sale that exceeded $5,000 and you didn’t even blink an eye. Even worse, that could have been a yearly renewal that is practically easy money. Gut wrenching, isn’t it? Thinking about the sales goals you could have easily hit and all the money you missed out on. It’s especially scary when you start wondering that if you missed one, how many more you missed. [Read More](https://info.brucefox.com/blog/oops-you-did-it-again) 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/oops-you-did-it-again#comments-listing) Tags: [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors) ## [7 Promo Product Selling Tips](https://info.brucefox.com/blog/7-promo-product-selling-tips) Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Nov 14, 2017 10:08:00 AM - [Tweet](https://twitter.com/share) [![](https://info.brucefox.com/hubfs/Blog_Images/7%20Promo%20Product%20Selling%20tips/7%20Promo%20Product%20Selling%20Tips.png)](https://info.brucefox.com/blog/7-promo-product-selling-tips) Estimated read time:  9 minutes --- How do you approach sales? Do you think if you can sell one product, then you can sell anything? So if you sell apples, then do you believe you can sell oranges, bananas, and pumpkins the same way? All you have to do is throw everything in a catalog and say, “Here you go,” with a little bit of background knowledge and pull out your famous “salesperson” persona? If that’s how you approach sales, and want to continue doing so, then stop reading. Walk away and stay in your bubble… far, far away from here. [Read More](https://info.brucefox.com/blog/7-promo-product-selling-tips) 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/7-promo-product-selling-tips#comments-listing) Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors) ## [2 Skills Every Promotional Product Professional Needs to be More Successful](https://info.brucefox.com/blog/2-skills-every-promotional-product-professional-needs-to-be-more-successful) Posted by [Arianna Thayer](https://info.brucefox.com/blog/author/arianna-thayer) on Aug 15, 2017 1:08:00 PM - [Tweet](https://twitter.com/share) [![2 skills promo product professionals need](https://info.brucefox.com/hubfs/nine-kopfer-284781%20(1).jpg)](https://info.brucefox.com/blog/2-skills-every-promotional-product-professional-needs-to-be-more-successful) **Read Time: 3 Minutes** *Photo by [Nine Köpfer](https://unsplash.com/photos/iPbwEiWkVMQ?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText) on [Unsplash](https://unsplash.com/?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText)* Being a promotional products distributor usually means wearing lots of different hats. Therefore, a lot of skills are required of promotional product professionals in order to have a successful business *and* bank account. Among some of the more obvious ones: perseverance, resourcefulness, and a lot of patience. [Read More](https://info.brucefox.com/blog/2-skills-every-promotional-product-professional-needs-to-be-more-successful) 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/2-skills-every-promotional-product-professional-needs-to-be-more-successful#comments-listing) Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Benefits for the distributor](https://info.brucefox.com/blog/topic/benefits-for-the-distributor), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors) ## [What This Awful Architect Taught Me About a Huge Problem in the Promo Product Biz](https://info.brucefox.com/blog/architect-taught-me-about-promo-product-biz) Posted by [Arianna Thayer](https://info.brucefox.com/blog/author/arianna-thayer) on Jul 13, 2017 1:00:00 PM - [Tweet](https://twitter.com/share) [![Kaden Building.jpg](https://info.brucefox.com/hubfs/Kaden%20Building.jpg)](https://info.brucefox.com/blog/architect-taught-me-about-promo-product-biz) **Read Time: 6 Minutes** If you’ve somehow managed to never fall victim to bad design (I don’t believe you) then it’s at least certain you’ve seen it. The example that always comes immediately to mind is an eye sore of a building in nearby Louisville (picture above) called the Kaden Building. Is is perhaps, the ugliest building I’ve ever seen and I involuntarily curl my lip in disgust every time I pass it. Who designed this building? None other than Frank Lloyd Wright. For anyone that doesn’t know who Frank Lloyd Wright is, it’s worth taking a second to pull him up on [Wikipedia](https://en.wikipedia.org/wiki/Frank_Lloyd_Wright). He’s a famous American architect who designed over 1,000 structures including his most famous, the Fallingwater house. Over 500 of those designs were actually created. And in fact, your town, like mine, might even be the “lucky” home of one of his designs. The thing is, while Frank Lloyd Wright’s designs were inarguably beautiful, they were *crap*. [Read More](https://info.brucefox.com/blog/architect-taught-me-about-promo-product-biz) 4 Comments [Click here to read/write comments](https://info.brucefox.com/blog/architect-taught-me-about-promo-product-biz#comments-listing) Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Benefits for the distributor](https://info.brucefox.com/blog/topic/benefits-for-the-distributor), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors), [Benefits for the end clients](https://info.brucefox.com/blog/topic/benefits-for-the-end-clients) [Previous](https://info.brucefox.com/blog/page/13) [All posts](https://info.brucefox.com/blog/all) [Next](https://info.brucefox.com/blog/page/15) ### Subscribe to Email Updates ### Recent Posts ### Posts by Topic - [Sales tools for distributors (114)](https://info.brucefox.com/blog/topic/sales-tools-for-distributors) - [Challenges faced by distributors (66)](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors) - [Benefits for the distributor (64)](https://info.brucefox.com/blog/topic/benefits-for-the-distributor) - [Benefits for the end clients (60)](https://info.brucefox.com/blog/topic/benefits-for-the-end-clients) - [Bruce Fox (34)](https://info.brucefox.com/blog/topic/bruce-fox) - [Challenges faced by companies (20)](https://info.brucefox.com/blog/topic/challenges-faced-by-companies) - [Objections posed by distributors (10)](https://info.brucefox.com/blog/topic/objections-posed-by-distributors) see all - [Home](http://brucefox.com/) - [About](https://brucefox.com/who-we-are/) - [Products](https://brucefox.com/products/) - [Bruce Fox Portfolio](https://brucefox.com/custom-awards-portfolio/) - [Who Needs Recognition?](http://brucefox.com/why-bruce-fox/who/) - [Connect With Us](http://brucefox.com/become-a-distributor/) - [Contact Us](http://brucefox.com/contact-us/) - [Distributor Tools](https://brucefox.com/distributor-tools/) [![Custom Awards & Branded Displayable Products](https://info.brucefox.com/hubfs/Brucefoxapril2016_Theme/Images/logo-secondary.png)](http://brucefox.com/) Custom Awards & Branded Displayable Products Copyright © 2015 Bruce Fox. 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