---
title: Bruce Fox Blog | Challenges faced by distributors
description: "Challenges faced by distributors | Get insights, tips, ideas, & more \"edu-tainment\" by reading our blog here..."
---

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Custom Awards & Branded Displayable Products

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# Bruce Fox Blog

## [Don’t Get Left Behind](https://info.brucefox.com/blog/dont-get-left-behind)

 Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Mar 17, 2020 12:45:00 PM

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[![Don't Get Left Behind](https://info.brucefox.com/hubfs/Stock%20images/3D%20people%20racing%20in%20a%20blue%20track.jpeg)](https://info.brucefox.com/blog/dont-get-left-behind)

Estimated Read Time: 2.5 Minutes

---

The industry is changing - from the industry evolving with modern times to the latest supply chain disruption; everyone in the industry can agree that what worked fifty, ten, or even two years ago doesn’t work today.

The industry is changing and the last thing you – or anyone in the business – wants is to be left behind.

[Read More](https://info.brucefox.com/blog/dont-get-left-behind)

 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/dont-get-left-behind#comments-listing)

 Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Benefits for the distributor](https://info.brucefox.com/blog/topic/benefits-for-the-distributor), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors)

## [SWOT Analysis of the Promotional Products Industry](https://info.brucefox.com/blog/swot-analysis-of-the-promotional-products-industry)

 Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Mar 3, 2020 12:30:00 PM

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[![](https://info.brucefox.com/hubfs/Stock%20images/Two%20creative%20millenial%20small%20business%20owners%20working%20on%20social%20media%20strategy%20using%20a%20digital%20tablet%20while%20sitting%20in%20staircase.jpeg)](https://info.brucefox.com/blog/swot-analysis-of-the-promotional-products-industry)

Estimated Read Time: 5 Minutes

---

We all know of the importance of doing a regular SWOT analysis.

When I worked in the marketing world, we would regularly do self-reflection and look for areas of improvement. Maybe that’s because our industry was constantly evolving or because our company wanted to live on the cusp of innovation – either way, it was deeply ingrained in me.

However, when you ask many owners or professionals in the promotional products industry, when was the last time that they stopped to think about their business beyond a fleeting thought, much less a SWOT analysis, there are few who can answer.

[Read More](https://info.brucefox.com/blog/swot-analysis-of-the-promotional-products-industry)

 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/swot-analysis-of-the-promotional-products-industry#comments-listing)

 Tags: [Benefits for the distributor](https://info.brucefox.com/blog/topic/benefits-for-the-distributor), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors)

## [Why Custom Is Perfect for Your Sales Mix](https://info.brucefox.com/blog/why-custom-is-perfect-for-your-sales-mix)

 Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Jan 28, 2020 12:15:00 PM

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[![](https://info.brucefox.com/hubfs/Stock%20images/Team%20of%20business%20people%20collaborate%20holding%20up%20jigsaw%20puzzle%20pieces%20as%20a%20solution%20to%20a%20problem.jpeg)](https://info.brucefox.com/blog/why-custom-is-perfect-for-your-sales-mix)

Estimated Read Time: 3 Minutes

---

This year – like any year – is about growing clients and increasing sales. Every Promotional Products Pro is working to add numbers because the more products you push, the bigger your paycheck gets, right? That’s typically the reality of sales.

So, you have two options on how to grow this year:

1. Increase quantity – This means increasing the number of clients or number of products being sold.
2. Increase quality – This means selling a higher quality of products that will increase the ticket price.

[Read More](https://info.brucefox.com/blog/why-custom-is-perfect-for-your-sales-mix)

 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/why-custom-is-perfect-for-your-sales-mix#comments-listing)

 Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Benefits for the distributor](https://info.brucefox.com/blog/topic/benefits-for-the-distributor), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors), [Benefits for the end clients](https://info.brucefox.com/blog/topic/benefits-for-the-end-clients)

## [2020 - The Year of Experiences](https://info.brucefox.com/blog/2020-the-year-of-experiences)

 Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Jan 14, 2020 2:18:00 PM

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[![2020 - The Year of Experiences ](https://info.brucefox.com/hubfs/Stock%20images/Beautiful%20Couple%20taking%20a%20selfie%20photo%20in%20Zurich%2c%20Switzerland.jpeg)](https://info.brucefox.com/blog/2020-the-year-of-experiences)

Estimated Read Time: 4 Minutes

We started seeing last year that people are wanting experiences more than physical gifts. The “[experience generation](https://info.brucefox.com/recognizing-the-experience-generation)” even became a common label.

And our prediction is that this is not just a fad that’ll fizzle out anytime soon. No, it will only continue, if not increase.

[Read More](https://info.brucefox.com/blog/2020-the-year-of-experiences)

 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/2020-the-year-of-experiences#comments-listing)

 Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Benefits for the distributor](https://info.brucefox.com/blog/topic/benefits-for-the-distributor), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors), [Benefits for the end clients](https://info.brucefox.com/blog/topic/benefits-for-the-end-clients)

## [DYR Acrylic Awards](https://info.brucefox.com/blog/dyr-acrylic-awards)

 Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Dec 17, 2019 8:46:00 AM

- [Tweet](https://twitter.com/share)

[![Acrylics Awards](https://info.brucefox.com/hubfs/Acrylics%20Awards.png)](https://info.brucefox.com/blog/dyr-acrylic-awards)

Estimated Read Time: 2 Minutes

---

You get a call from one of your clients. One of those that you do regular business with but this time they need some awards for a new employee recognition program they’re creating. Except the awards ceremony is next month.

You look at the calendar and realize that’s only 3.5 weeks away.

That’s where DYR comes in. You don’t need to rush around, struggling to find awards; instead, just go to one place with peace of mind.

[Read More](https://info.brucefox.com/blog/dyr-acrylic-awards)

 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/dyr-acrylic-awards#comments-listing)

 Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors), [Benefits for the end clients](https://info.brucefox.com/blog/topic/benefits-for-the-end-clients)

## [Being Strategic with Recognition Gifts](https://info.brucefox.com/blog/being-strategic-with-recognition-gifts)

 Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Dec 4, 2019 9:32:00 AM

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[![Being Strategic with Recognition Gifts](https://info.brucefox.com/hubfs/Stock%20images/Amazed%20woman%20holding%20balloon%20and%20gift%20box%20over%20gray%20background.%20Looking%20at%20camera..jpeg)](https://info.brucefox.com/blog/being-strategic-with-recognition-gifts)

Estimated Read Time: 5.5 Minutes

---

What does strategy mean to you?

Is it getting a call asking for you to provide promo ideas for an event and you send over your favorite products for them to review?

Is it discussing with your clients their various options based on the target audience?

Is it consistently sitting down with your clients and they ask for your advice on upcoming events, campaigns, and awards programs?

Strategy means a variety of things to promo professionals, but which one are you?

How many times have you sat down and gotten to know [the who, what, when, where, and why](https://info.brucefox.com/blog/building-client-relationships) of your client’s project?

When was the last time you were strategic about your promotional product or awards program recommendations?

[Read More](https://info.brucefox.com/blog/being-strategic-with-recognition-gifts)

 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/being-strategic-with-recognition-gifts#comments-listing)

 Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors), [Benefits for the end clients](https://info.brucefox.com/blog/topic/benefits-for-the-end-clients)

## [Untapped Opportunity in Sales](https://info.brucefox.com/blog/untapped-opportunity-in-sales)

 Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Nov 5, 2019 12:18:00 PM

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[![Boost Your Business with this untapped opportunity in sales](https://info.brucefox.com/hubfs/Stock%20images/Hand%20with%20marker%20writing%20Boost%20Your%20Business.jpeg)](https://info.brucefox.com/blog/untapped-opportunity-in-sales)

Estimated Read Time: 5.5 Minutes

As a salesperson, you are always on the lookout for the next great sales opportunity.

You have business cards with you wherever you go.

You are constantly looking for innovative products to recommend to your clients and prospects.

You even go to industry events to get the latest trends, tips, and anything else to get ahead.

But how would you feel if there’s an untapped opportunity out there that you’ve been missing?

[Read More](https://info.brucefox.com/blog/untapped-opportunity-in-sales)

 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/untapped-opportunity-in-sales#comments-listing)

 Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors)

## [Ghosted: When a Prospect Ghosts on You](https://info.brucefox.com/blog/ghosted-when-a-prospect-ghosts-on-you)

 Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Oct 29, 2019 8:27:00 AM

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[![Ghosted](https://info.brucefox.com/hubfs/darius-bashar-3XEgKKBinCk-unsplash.jpg)](https://info.brucefox.com/blog/ghosted-when-a-prospect-ghosts-on-you)

Estimated Read Time: 9 Minutes

---

You get a good request. It’s a company you’re excited about and now you have a meeting lined up with them.

[You go in to the meeting prepared](https://info.brucefox.com/blog/7-promo-product-selling-tips) – you’ve already done your research and you’re ready to lend your expertise. You even have a list of questions on the stand-by based on what you’ll hear.

Your meeting went well! You have a pretty good understanding of what they need and both parties are excited about the project.

It’s a hot project and you want to jump on it quick.

You start working on it as fast as you can. You get your vendor lined up, you get all the data together, and you even have virtuals and ball park pricing!

You send it all to your client and now you wait for an answer.

[Read More](https://info.brucefox.com/blog/ghosted-when-a-prospect-ghosts-on-you)

 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/ghosted-when-a-prospect-ghosts-on-you#comments-listing)

 Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors)

## [When They Want More Than a Glass Award](https://info.brucefox.com/blog/when-they-want-more-than-a-glass-award)

 Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Oct 22, 2019 12:10:00 PM

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[![When They Want More Than a Glass Award](https://info.brucefox.com/hubfs/Stock%20images/Focused%20casual%20businessman%20working%20at%20his%20desk%20in%20his%20office.jpeg)](https://info.brucefox.com/blog/when-they-want-more-than-a-glass-award)

Estimated Read Time: 3 Minutes

---

When you go into a sales meeting, you likely do one of two things.

1. You have a conversation, ask questions, and listen to your client’s needs. You don’t even take out catalogs or have a bag of promos – you are there to learn the current problems so you can offer personalized solutions. They come to you as the expert and heed your thoughts and advice.

2. You go in with catalogs and bags of promos. Your clients tell you what they need/want, and you go find it for them – sometimes with a better price and turnaround time.

Which one are you?

If you’re the first – bravo. You’re doing exactly [what we’ve been saying that custom products need](https://info.brucefox.com/blog/stop-selling) and we want to [talk with you](http://brucefox.com/contact-us/).

If you’re the second, then I have a scenario and a follow up question for you…

[Read More](https://info.brucefox.com/blog/when-they-want-more-than-a-glass-award)

 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/when-they-want-more-than-a-glass-award#comments-listing)

 Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Benefits for the distributor](https://info.brucefox.com/blog/topic/benefits-for-the-distributor), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors), [Objections posed by distributors](https://info.brucefox.com/blog/topic/objections-posed-by-distributors), [Bruce Fox](https://info.brucefox.com/blog/topic/bruce-fox)

## [Boosting Events with Custom Awards](https://info.brucefox.com/blog/boosting-events-with-custom-awards)

 Posted by [Kristina Hublar](https://info.brucefox.com/blog/author/kristina-hublar) on Oct 1, 2019 10:35:00 AM

- [Tweet](https://twitter.com/share)

[![Boosting Events with Custom Awards](https://info.brucefox.com/hubfs/Stock%20images/Blue%20Office%20Folder%20with%20Inscription%20Ideas%20on%20Office%20Desktop%20with%20Office%20Supplies%20and%20Modern%20Laptop.%20Ideas%20Business%20Concept%20on%20Blurred%20Background.%20Ideas%20-%20Toned%20Image.%203D..jpeg)](https://info.brucefox.com/blog/boosting-events-with-custom-awards)

Estimated Read Time: 6 Minutes

---

Every business event requires planning – from the laid-back lunch meeting to the opulent corporate awards ceremony.

Quick turn-around events usually require minimal planning: just book the meeting space, order lunch, invite attendees, and ensure the room is stocked and ready.

However, once you launch from those minor events or meetings, more intricate and detailed planning is required. So for those events that take more planning, you create a checklist on what you need – venue, catering, décor, and countless other items.

However, where are the awards on that list? Near the bottom, right?

Unfortunately, that’s pretty typical. But let me ask you this – what is the event for? If you have awards, then that’s likely the focus of the night.

So why would you want to leave the awards until the last minute, meaning that you will have a rush job and stuck with whatever you can get? [Or worse](https://info.brucefox.com/blog/twas-the-night-of-the-banquet).

That’s a nightmare for any event planner.

Thus, here are some tips to help avoid disaster and create an experience that will leave everyone delighted.

[Read More](https://info.brucefox.com/blog/boosting-events-with-custom-awards)

 0 Comments [Click here to read/write comments](https://info.brucefox.com/blog/boosting-events-with-custom-awards#comments-listing)

 Tags: [Sales tools for distributors](https://info.brucefox.com/blog/topic/sales-tools-for-distributors), [Benefits for the distributor](https://info.brucefox.com/blog/topic/benefits-for-the-distributor), [Challenges faced by distributors](https://info.brucefox.com/blog/topic/challenges-faced-by-distributors), [Benefits for the end clients](https://info.brucefox.com/blog/topic/benefits-for-the-end-clients), [Challenges faced by companies](https://info.brucefox.com/blog/topic/challenges-faced-by-companies)

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