Bruce Fox Blog

DYR: Certificate Holders

Posted by Kristina Hublar on Feb 18, 2020 8:49:00 AM

Estimated Read Time: 1.5 Minutes


One of the most common forms of recognition is a certificate. Whether for school, business, or a non-profit, people love being recognized.

Despite the need for certificates, they tend to get damaged, bent, or crumpled. It’s all too easy for certificates to look unprofessional, which will hurt the whole point of presenting the certificate.

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Tags: Sales tools for distributors, Benefits for the end clients

When Was the Last Time You Showed Your Employees Some Love?

Posted by Kristina Hublar on Feb 11, 2020 12:34:00 PM

Estimated Read Time: 2 Minutes


Employees are the true lifeblood of all companies. They are what keeps your company running, even when you are away.

And when your employees are happy, you can’t help but notice the difference. From happier customers to increased efficiency, there are countless ways that employee engagement and employee happiness affects businesses.

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Tags: Sales tools for distributors, Challenges faced by companies

Sino the Times

Posted by Dave Miller on Feb 6, 2020 9:18:10 AM

Estimated Read Time: 4.5 Minutes


Online sellers. Low-margin competitors. Global headlines that deeply impact our efforts. Suppliers selling direct. Distributors sourcing direct. Consolidation. Let’s face it, the state of the industry has given us all plenty to think about as we lie awake at night.

While there are many causes and reasons (and excuses) behind these circumstances, there is one common denominator: Our industry’s utter reliance on Chinese goods.

Our relationship with China has been nothing short of codependent. And it is proving to be an unsustainable condition over the long term. Now we are suffering the consequences of that unhealthy relationship.

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Tags: Sales tools for distributors, Challenges faced by distributors

Why Custom Is Perfect for Your Sales Mix

Posted by Kristina Hublar on Jan 28, 2020 12:15:00 PM

Estimated Read Time: 3 Minutes


This year – like any year – is about growing clients and increasing sales. Every Promotional Products Pro is working to add numbers because the more products you push, the bigger your paycheck gets, right? That’s typically the reality of sales.

So, you have two options on how to grow this year:

  1. Increase quantity – This means increasing the number of clients or number of products being sold.
  2. Increase quality – This means selling a higher quality of products that will increase the ticket price.
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Tags: Sales tools for distributors, Benefits for the distributor, Challenges faced by distributors, Benefits for the end clients

The Drinkwell: A Bruce Fox Patented Product

Posted by Kristina Hublar on Jan 21, 2020 1:48:00 PM

Estimated Read Time: 2.5 Minutes


When searching for branded products to offer your clients, unique, patented products are a huge plus, right?

Then, meet The Drinkwell by Bruce Fox, Inc. As of 2019, our Drinkwell is a patented product only available here.

But what is the Drinkwell?

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Tags: Sales tools for distributors, Benefits for the end clients

2020 - The Year of Experiences

Posted by Kristina Hublar on Jan 14, 2020 2:18:00 PM

Estimated Read Time: 4 Minutes

We started seeing last year that people are wanting experiences more than physical gifts. The “experience generation” even became a common label.

And our prediction is that this is not just a fad that’ll fizzle out anytime soon. No, it will only continue, if not increase.

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Tags: Sales tools for distributors, Benefits for the distributor, Challenges faced by distributors, Benefits for the end clients

Networking Tips for 2020 PPAI Expo – Las Vegas

Posted by Kristina Hublar on Jan 7, 2020 8:04:00 AM

Estimated Read Time: 6.5 Minutes


The PPAI Las Vegas Expo is one of the most anticipated shows of the year. From endless rows of booths to plenty of educational opportunities, this expo tops most industry lists. Despite the multitude of benefits that await you the beginning of the year, it’s also a prime networking experience.

And, as we all know, networking is vital in this industry. That’s why we put together a few networking tips for the expo – enjoy.

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Tags: Sales tools for distributors, Bruce Fox

A Promotional Product Opportunity: P-O-P Displays

Posted by Kristina Hublar on Dec 31, 2019 1:47:00 PM

Estimated Read Time: 1.5 Minutes


We all know of point-of-purchase (P-O-P) displays and what they represent, but how many distributors have dipped into this growing segment?

Consumer-facing messaging is part of promotional products industry; however, it’s often overlooked.

Why? Because it’s considered outside the realm of the usual tchotchkes and many consider it too complex to attempt (which is a common misconception similar to custom awards).

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Tags: Sales tools for distributors, Benefits for the distributor

Accentuate the Positive with Employee Recognition

Posted by Kristina Hublar on Dec 24, 2019 8:42:00 AM

Estimated Read Time: 4.5 Minutes


The holidays are here, and I’ve been listening to a variety of holiday music for weeks.

My favorite are the classics, like Bing Crosby, Judy Garland, Frank Sinatra, Ella Fitzgerald, and Dean Martin.

But as I’m on a Bing Crosby playlist, a song popped up that I haven’t heard in a while: Accentuate the Positive.

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Tags: Sales tools for distributors, Challenges faced by companies

DYR Acrylic Awards

Posted by Kristina Hublar on Dec 17, 2019 8:46:00 AM

Estimated Read Time: 2 Minutes


You get a call from one of your clients. One of those that you do regular business with but this time they need some awards for a new employee recognition program they’re creating. Except the awards ceremony is next month.

You look at the calendar and realize that’s only 3.5 weeks away.

That’s where DYR comes in. You don’t need to rush around, struggling to find awards; instead, just go to one place with peace of mind.

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Tags: Sales tools for distributors, Challenges faced by distributors, Benefits for the end clients