Bruce Fox Blog

Where Are Government Seals Made?

Posted by Kristina Hublar on Nov 19, 2019 1:54:00 PM

Estimated Read Time: 3 Minutes


When you fly internationally or visit a government building, you may have noticed a government seal. But have you ever wondered where those seals come from? Where they are made?

They are actually made here in New Albany, Indiana at Bruce Fox, Inc.

It has been our honor to supply the U.S. Department of Homeland Security seals and signage for border entry points for the last 17+ years.

From the Department of Homeland Security seals to the podium seal for the President of the United States, we make a wide variety of government seals.

Read More

Tags: Sales tools for distributors, Bruce Fox

Top 3 DYR Website Tools

Posted by Kristina Hublar on Nov 12, 2019 12:56:00 PM

Estimated Read Time: 2 Minutes


DYR launched a new website back in early October. You’ve probably noticed us mentioning it a time or two.

But this time we’re shifting the focus from our fancy-schmancy new website (which you can check out here).

Instead, we’re discussing new tools that will be helpful for you – distributors.

Read More

Tags: Sales tools for distributors, Bruce Fox

Untapped Opportunity in Sales

Posted by Kristina Hublar on Nov 5, 2019 12:18:00 PM

Estimated Read Time: 5.5 Minutes

As a salesperson, you are always on the lookout for the next great sales opportunity.

You have business cards with you wherever you go.

You are constantly looking for innovative products to recommend to your clients and prospects.

You even go to industry events to get the latest trends, tips, and anything else to get ahead.

But how would you feel if there’s an untapped opportunity out there that you’ve been missing?

Read More

Tags: Sales tools for distributors, Challenges faced by distributors

Ghosted: When a Prospect Ghosts on You

Posted by Kristina Hublar on Oct 29, 2019 8:27:00 AM

Estimated Read Time: 9 Minutes


You get a good request. It’s a company you’re excited about and now you have a meeting lined up with them.

You go in to the meeting prepared – you’ve already done your research and you’re ready to lend your expertise. You even have a list of questions on the stand-by based on what you’ll hear.

Your meeting went well! You have a pretty good understanding of what they need and both parties are excited about the project.

It’s a hot project and you want to jump on it quick.

You start working on it as fast as you can. You get your vendor lined up, you get all the data together, and you even have virtuals and ball park pricing!

You send it all to your client and now you wait for an answer.

Read More

Tags: Sales tools for distributors, Challenges faced by distributors

When They Want More Than a Glass Award

Posted by Kristina Hublar on Oct 22, 2019 12:10:00 PM

Estimated Read Time: 3 Minutes


When you go into a sales meeting, you likely do one of two things.

1. You have a conversation, ask questions, and listen to your client’s needs. You don’t even take out catalogs or have a bag of promos – you are there to learn the current problems so you can offer personalized solutions. They come to you as the expert and heed your thoughts and advice.

2. You go in with catalogs and bags of promos. Your clients tell you what they need/want, and you go find it for them – sometimes with a better price and turnaround time.

Which one are you?

If you’re the first – bravo. You’re doing exactly what we’ve been saying that custom products need and we want to talk with you.

If you’re the second, then I have a scenario and a follow up question for you…

Read More

Tags: Sales tools for distributors, Benefits for the distributor, Challenges faced by distributors, Objections posed by distributors, Bruce Fox

9 Ways to Celebrate a Corporate Anniversary

Posted by Kristina Hublar on Oct 15, 2019 9:59:00 AM

Estimated Read Time: 4 Minutes


Your business took countless hours, decisions, and people to make it where it is today. So now that you’ve hit one of the big milestones (and they tend to come faster than you realize), what do you do to celebrate?

Yes, you should do something to mark this special occasion – you, your employees, and your stakeholders deserve to commemorate it.

But what in the world should you do?

Throw a party?

Take your executive team to an exotic location?

Give everyone in the company branded gifts?

There are plenty of options out there, so we’ve put a list of the 9 most popular we’ve seen as a corporate recognition company.

Read More

Tags: Sales tools for distributors, Benefits for the end clients, Challenges faced by companies

Send a Special Message with Branded Greeting Cards

Posted by Kristina Hublar on Oct 8, 2019 1:04:00 PM

Estimated Read Time: 1.5 Minutes


Whether it’s for the holidays that are seemingly never-ending in the fall/winter or the various other occasions throughout the year, branded greeting cards are perfect for sending a special message.

The benefit of customized printed cards is that your organization can not only tell its story and represent its brand in a unique way, but the message will also be clear in a creative and graphic way.

Read More

Tags: Sales tools for distributors, Benefits for the end clients

Boosting Events with Custom Awards

Posted by Kristina Hublar on Oct 1, 2019 10:35:00 AM

Estimated Read Time: 6 Minutes


Every business event requires planning – from the laid-back lunch meeting to the opulent corporate awards ceremony.

Quick turn-around events usually require minimal planning: just book the meeting space, order lunch, invite attendees, and ensure the room is stocked and ready.

However, once you launch from those minor events or meetings, more intricate and detailed planning is required. So for those events that take more planning, you create a checklist on what you need – venue, catering, décor, and countless other items.

However, where are the awards on that list? Near the bottom, right?

Unfortunately, that’s pretty typical. But let me ask you this – what is the event for? If you have awards, then that’s likely the focus of the night.

So why would you want to leave the awards until the last minute, meaning that you will have a rush job and stuck with whatever you can get? Or worse.

That’s a nightmare for any event planner.

Thus, here are some tips to help avoid disaster and create an experience that will leave everyone delighted.

Read More

Tags: Sales tools for distributors, Benefits for the distributor, Challenges faced by distributors, Benefits for the end clients, Challenges faced by companies

Glass and Crystal Awards

Posted by Kristina Hublar on Sep 24, 2019 6:45:00 AM

Estimated Read Time: 2 Minutes


When you think of an award, you typically think of glass or crystal awards, right?

Don’t worry, you’re not alone.

They’re sleek, elegant, and typically easy to sell – everyone knows and understands glass awards.

But did you know that Bruce Fox’s DYR line offers glass and crystal awards?

Read More

Tags: Sales tools for distributors, Benefits for the distributor, Benefits for the end clients

How to Respond to Sales Objections

Posted by Kristina Hublar on Sep 18, 2019 4:30:00 PM

Estimated Read Time: 26 Minutes


We’ve all had it happen - the dreaded sales objection.

But they’re a standard part of the job and bound to happen.

That’s why we’ve put together a guide to handling sales objections. You’ve got to respond in a way that alleviates those concerns or uncertainty to allow the deal/project to move forward.

Read More

Tags: Sales tools for distributors, Challenges faced by distributors, Objections posed by distributors