Bruce Fox Blog

Bad News

Posted by Dave Miller on Feb 20, 2020 2:03:00 PM

Estimated Read Time: 2.5 Minutes


Like most baseball fans, I’m pretty pissed off at the sign-stealing saga that has unfolded over the last 30 or so days. I won’t delve into the abyss of what’s going on and won’t interject my own views on the matter, but suffice it to say there are a lot of people to be angry with—the players, the team, the ownership, the union, the commissioner. Essentially anyone involved in the scheme and its aftermath.

I’m keeping score here at home, and I’m designating it an “E-Everybody.”

Read More

Tags: Bruce Fox

DYR: Certificate Holders

Posted by Kristina Hublar on Feb 18, 2020 8:49:00 AM

Estimated Read Time: 1.5 Minutes


One of the most common forms of recognition is a certificate. Whether for school, business, or a non-profit, people love being recognized.

Despite the need for certificates, they tend to get damaged, bent, or crumpled. It’s all too easy for certificates to look unprofessional, which will hurt the whole point of presenting the certificate.

Read More

Tags: Sales tools for distributors, Benefits for the end clients

When Was the Last Time You Showed Your Employees Some Love?

Posted by Kristina Hublar on Feb 11, 2020 12:34:00 PM

Estimated Read Time: 2 Minutes


Employees are the true lifeblood of all companies. They are what keeps your company running, even when you are away.

And when your employees are happy, you can’t help but notice the difference. From happier customers to increased efficiency, there are countless ways that employee engagement and employee happiness affects businesses.

Read More

Tags: Sales tools for distributors, Challenges faced by companies

Sino the Times

Posted by Dave Miller on Feb 6, 2020 9:18:10 AM

Estimated Read Time: 4.5 Minutes


Online sellers. Low-margin competitors. Global headlines that deeply impact our efforts. Suppliers selling direct. Distributors sourcing direct. Consolidation. Let’s face it, the state of the industry has given us all plenty to think about as we lie awake at night.

While there are many causes and reasons (and excuses) behind these circumstances, there is one common denominator: Our industry’s utter reliance on Chinese goods.

Our relationship with China has been nothing short of codependent. And it is proving to be an unsustainable condition over the long term. Now we are suffering the consequences of that unhealthy relationship.

Read More

Tags: Sales tools for distributors, Challenges faced by distributors

Love the Craftsmanship

Posted by Kristina Hublar on Feb 4, 2020 8:30:00 AM

Estimated Read Time: 3 Minutes


Craftsmanship – although this term meant honor, pride, and unparalleled skill in the days of old, that description and way of life seems to have faded away with the coming of factories and automated systems. When you look around now, you mainly see products made on a production line - barely touched by human hands and rarely given more than a second thought.

Read More

Tags: Benefits for the distributor, Benefits for the end clients, Bruce Fox

Why Custom Is Perfect for Your Sales Mix

Posted by Kristina Hublar on Jan 28, 2020 12:15:00 PM

Estimated Read Time: 3 Minutes


This year – like any year – is about growing clients and increasing sales. Every Promotional Products Pro is working to add numbers because the more products you push, the bigger your paycheck gets, right? That’s typically the reality of sales.

So, you have two options on how to grow this year:

  1. Increase quantity – This means increasing the number of clients or number of products being sold.
  2. Increase quality – This means selling a higher quality of products that will increase the ticket price.
Read More

Tags: Sales tools for distributors, Benefits for the distributor, Challenges faced by distributors, Benefits for the end clients

The Drinkwell: A Bruce Fox Patented Product

Posted by Kristina Hublar on Jan 21, 2020 1:48:00 PM

Estimated Read Time: 2.5 Minutes


When searching for branded products to offer your clients, unique, patented products are a huge plus, right?

Then, meet The Drinkwell by Bruce Fox, Inc. As of 2019, our Drinkwell is a patented product only available here.

But what is the Drinkwell?

Read More

Tags: Sales tools for distributors, Benefits for the end clients

2020 - The Year of Experiences

Posted by Kristina Hublar on Jan 14, 2020 2:18:00 PM

Estimated Read Time: 4 Minutes

We started seeing last year that people are wanting experiences more than physical gifts. The “experience generation” even became a common label.

And our prediction is that this is not just a fad that’ll fizzle out anytime soon. No, it will only continue, if not increase.

Read More

Tags: Sales tools for distributors, Benefits for the distributor, Challenges faced by distributors, Benefits for the end clients

Networking Tips for 2020 PPAI Expo – Las Vegas

Posted by Kristina Hublar on Jan 7, 2020 8:04:00 AM

Estimated Read Time: 6.5 Minutes


The PPAI Las Vegas Expo is one of the most anticipated shows of the year. From endless rows of booths to plenty of educational opportunities, this expo tops most industry lists. Despite the multitude of benefits that await you the beginning of the year, it’s also a prime networking experience.

And, as we all know, networking is vital in this industry. That’s why we put together a few networking tips for the expo – enjoy.

Read More

Tags: Sales tools for distributors, Bruce Fox

A Promotional Product Opportunity: P-O-P Displays

Posted by Kristina Hublar on Dec 31, 2019 1:47:00 PM

Estimated Read Time: 1.5 Minutes


We all know of point-of-purchase (P-O-P) displays and what they represent, but how many distributors have dipped into this growing segment?

Consumer-facing messaging is part of promotional products industry; however, it’s often overlooked.

Why? Because it’s considered outside the realm of the usual tchotchkes and many consider it too complex to attempt (which is a common misconception similar to custom awards).

Read More

Tags: Sales tools for distributors, Benefits for the distributor