Bruce Fox Blog

DYR Stock Plaques: Sublimated Value Plaques

Posted by Kristina Hublar on Jul 17, 2018 1:03:00 PM

Estimated Read Time: 6 Minutes


 

For those who didn’t see our DYK DYR? blog, there is a stark difference between our custom line and our DYR line. Our custom work starts with a blank sheet of paper and a conversation, then we design and build the new idea from scratch, here’s a how-to blog explaining our process.

Our DYR line consists of stock pieces that you can customize a little to your needs.

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Tags: Benefits for the distributor, Benefits for the end clients

Aligning Company Culture with Your Brand

Posted by Kristina Hublar on Jul 10, 2018 11:40:00 AM

Estimated Read Time: 9 Minutes


Companies are fighting for valuable and competent employees. The race to get the best has been going on for some time now but has only heightened the last few years.

Especially since employees and prospects have the advantage of comparing and choosing employers so easily now. In this modern day and age, it’s more than pay and insurance that prospective employees are comparing. No, those swaying factors are benefits. I’m not talking about just how many vacation days (though that is a popular factor). I’m talking about remote days, flexible working time, company luxuries, company culture, and other factors.

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Tags: Challenges faced by companies

Value Is More Than Price

Posted by Kristina Hublar on Jul 3, 2018 12:08:00 PM

Estimated Read Time: 11.5 Minutes


When was the last time you took a hard look at your sales style, your company’s values, and the true direction you and your company are going?

It’s probably been a while, right? That’s pretty common when you’re busy selling, running a business, and dealing with the crazy day-to-day. It’s hard enough setting time aside for the monthly, quarterly, and yearly goals, much less finding time to reflect and analyze.

So, take a few minutes of your time, you’re already taking some time to read this blog anyway so you might as well use a little bit to consider what I’m discussing and then reflect.

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Tags: Sales tools for distributors, Benefits for the end clients

Tracking Results for Promotional Product Campaigns

Posted by Kristina Hublar on Jun 26, 2018 8:15:00 AM

Estimated Read Time: 19 Minutes


Whether through online chatter or by casual conversation, I have noticed an uptick in people asking a rather important question.

How do I track my promotional product campaigns?

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Tags: Sales tools for distributors, Challenges faced by distributors, Benefits for the end clients, Challenges faced by companies

Plaques with Customizable Design: Full Color Value Plaques

Posted by Kristina Hublar on Jun 19, 2018 7:00:00 AM

Estimated Read Time: 4 Minutes


You see them at major stores– Employee of the Month, Authorized Dealer of XYZ brand, or the Company Promise.

Plaques are a standard in our culture.

And it doesn’t matter if you’ve seen the Employee of the Month episode on the Simpsons or the Employee of the Month episodes on SpongeBob Square Pants; you know that these plaques are coveted titles that people will compete for. They love having their names on the wall of pride.

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Tags: Sales tools for distributors

If You Aren’t Selling It, Someone Else Is

Posted by Kristina Hublar on Jun 12, 2018 9:15:00 AM

Estimated Read Time: 4.5 Minutes


A scary phrase, but it’s a true one.  

Don’t you ever wonder where your clients are getting some of their products? Do you sell them tradeshow giveaways but wonder where they are getting their polos?

It’s a simple concept; your clients have to be getting those products somewhere. So, where are they getting them from? Are they buying online or are they working with another company? Both are bad for business, right?

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Tags: Challenges faced by distributors

Like an Agency

Posted by Kristina Hublar on Jun 5, 2018 8:51:00 AM

Estimated Read Time: 22 Minutes


I mentioned in a recent blog that I worked at a digital marketing agency for years. It seems to have surprised some, but here I am. I made the jump from the innovative and cutting edge industry of digital agency life to the (and I hate saying it) lagging promo industry.

Ouch. I know.

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Tags: Sales tools for distributors, Benefits for the distributor, Challenges faced by distributors

Grow What You Have

Posted by Kristina Hublar on May 29, 2018 8:59:00 AM

Estimated Read Time: 7 Minutes


I’m on a few lists, groups, and industry exclusive chats where I see questions, answers, and comments about everything from, “Where can I find this pen?” to “What CRM program do you recommend?” Every single question is valid and I love scrolling through and helping where I can. The exchanging of information allows us to quickly fill our needs, grow, have helpful conversations, and gain further knowledge.

Despite the plethora of information, flyers of deals, and the occasional post about a podcast, I have seen little about growing a current client. It’s usually about the next prospect and going for bigger and better.

Yes, growing your pool of prospects and keeping that sales funnel full is essential. You will never hear me say that’s not important. In fact, I wrote some tips a while ago about selling to new prospects.

However, what I’m saying is that there are two pieces of sales that are often neglected. One is upselling, which I addressed in a previous blog.

The other is about growing and cultivating clients that you already have.

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Tags: Benefits for the distributor, Challenges faced by distributors

The Power of Choice

Posted by Kristina Hublar on May 22, 2018 7:59:00 AM

Estimated Read Time: 4.5 Minutes


I have tacos on the brain… thanks @JayBusselle and #promochat.

So, delicious tacos and Engraved Value Plaques – what on the world do those have in common? Certainly not the taste and ability to eat them - obviously.

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Tags: Benefits for the distributor, Challenges faced by distributors

Traveling with Awards

Posted by Kristina Hublar on May 15, 2018 8:10:00 AM

Estimated Read Time: 4 Minutes


Awards tend to travel. Whether they’re going to a local place basically in your backyard, going to an exotic or central location to be presented, or the point of the trophy is to travel, even internationally. We’ve seen it all. We’ve made it all.

So, with our experience, here are a few tips we’ve put together to be aware of when traveling with awards.

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Tags: Benefits for the distributor, Challenges faced by distributors, Benefits for the end clients