Bruce Fox Blog

Estimated Read Time: 3 Minutes

Perhaps you have seen us at a tradeshow or received our emails—perhaps you’ve been kind enough to order from us. Even if this is the case, how well do you really know us?

While it’s true that awards (and other displayable products) is our core practice--and what we are renown for—we also offer a wide range of easy and accessible plaques for virtually any need.

Estimated Read Time: 2 Minutes

If you’ve been following my blog series, then you know the story. How I started as a mere idea – a spark – and then transformed into the award I am today.

One that personifies what these veterans can achieve after an injury - a courageous and strong group of athletes. One that embodies the spirit of the Invictus Games. One that inspires countless people to strive for greatness.

That’s who I am – who I become.

Estimated Read Time: 1.5 Minutes

All the various pieces needed to go with me are being gathered. In my upcoming shipment, I have 12 Invictus awards (me!), 150 shirts, 150 hats, and 300 lanyards.

My shipment is going to one location, right to the Invictus personnel who ordered me late last week.

That’s the benefit of working with Bruce Fox, they offer webstores, as well as kitting and fulfillment.

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After the hard work, sacrifice, and fierce competition, the winners are standing on a podium. They are receiving me.

I am capturing hearts, challenging minds and bodies, and changing lives. I am what so many have worked and strived for. I am the symbol of hope, strength, comradery, and competition. This is what it means to be more than a design or a spark of an idea. More than a prototype. And more than the hats or shirts the competitors are wearing. I am unique. I am a symbol. I mean something – so much to so many!

I have never felt so alive!

I am an award!

Estimated Read Time: 2 Minutes

Since the prototype version of me was approved, a PO has been entered, the data has been sent, and I have officially been entered in to production!

I Am In Production

Due to Bruce Fox’s propriety system, the data has been seamlessly entered and has kept all of my info in order and on track. 

Based on the adjustments and the blueprints created of me, each area and department knows exactly what needs to be ordered and made. From the smallest screw to the Foxite base – it all is accounted for.

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The molds are done and many of my pieces created. I am slowly coming to life!

I am in Fabrication

A detailed breakdown and blueprint has been created by and for various departments.

I’m broken down piece by piece into what needs to be made, how I will be created, and every minuscule part of me has been assigned to the appropriate craftsperson.  

Estimated Read Time: 5 Minutes

I was a spark of an idea. And with the help of those professionals at Bruce Fox, I became more than just an idea, I became a design. I went from the drawing board to becoming a beloved concept by all.

But now I will be created – a sample made.

Then, after approval, I get to be produced! But first, they want to make a sample and get my tooling done.

Estimated Read Time: 6 Minutes

It all started with a story.

A story about servicemen and women who faced the horrors of combat and returned home with life-changing injuries; however, no one wants to be defined by their injuries. They wanted to move on with their lives. So, in 2013, on a trip to the Warrior Games in the USA, The Duke of Sussex saw first-hand how the power of sports can help physically, psychologically, and socially those suffering from injuries and illness.

And that’s where the Invictus Games were born. Inspired, the Duke named the games “Invictus” because it means “unconquered,” which he felt perfectly embodied the fighting spirit of wounded, injured, and sick service personnel. It personified what these people can achieve after an injury. The Games harness the power of sports to inspire recovery, support rehabilitation, and generate a wider understanding and respect for those who serve their country.

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In honor of Memorial Day, we wanted to share a story with you that has touched all of us here at Bruce Fox.

SSG Alex Viola

Staff Sergeant Alex Viola was born in the suburbs of Long Island New York in 1984.

As part of a job transfer, his family moved to Texas in 1993; where, soon after, Alex was struck with an unknown virus that attacked his muscular system.

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Dave’s been in this business for a while. Anytime someone can claim 27+ years of knowledge, and that was a few years ago, then they’ve been in the promotional products industry for a while.

He’s seen the pop sockets, fidget spinners, and the fanny pack revival trends. Each popular with their target audiences and each were emerging trends at some point.

Combined with his years of experience, he, like many in the industry, has become apt in predicting certain trends.

In this case, he’s noticed three in our segment of the promotional products industry – custom awards and displayable products.